IBM Netezza Overview
Despite being the foundation layer in many corporate analytics environments, IBM has failed to invest in the Netezza data warehouse appliance. No investment in a technology roadmap, and ever-changing guidance about End of Life (EOL), introduce unacceptable risks for organizations dependent on this once-excellent technology. IBM Netezza users live on borrowed time before the next SLA breach or service outage occurs.
Netezza’s first customer and Netezza’s largest customer have both migrated to Yellowbrick, along with many other long-time Netezza customers including Bread Financial, Catalina Marketing, Nielsen, Symphony RetailAI, Telcel, and the US Navy. Yellowbrick offers a better, faster, and more cost-effective solution with two massive advantages: cloud and a roadmap.
Massive Advantage with Yellowbrick Cloud
The Yellowbrick Data Warehouse is an elastic, massively parallel processing (MPP) SQL database designed for the most demanding batch, real-time, ad hoc, and mixed workloads. It can run complex queries at up to petabyte-scale with guaranteed sub-second response times. Yellowbrick is proven to provide business-critical services at many large global enterprises with thousands of concurrent users. The front-end database service, like IBM Netezza, is compatible with PostgreSQL, albeit a much more modern version.
Step Up from Netezza with an Enterprise Data Warehouse
Yellowbrick delivers enterprise data warehouse benefits for business-critical needs on the scale necessary to handle large workloads reliably, offering a step up from the Netezza data warehouse appliance.
High software reliability and excellent support
Actively maintained database engine with a roadmap
Cloud data warehouse in your VPC
Elastic with separate storage/compute
Data stored on S3, no backups required
High concurrency, predictable latency for operational workloads
Real-time streaming data ingest
High density, small footprint solution
Runs in AWS, your VPC
Autonomous without indexing/tuning
Scale without downtime
Built-in asynchronous replication for disaster recovery
Yellowbrick’s patented Direct Data Accelerator Architecture is an OS bypass technology, enabling in-memory analytics performance at petabyte scale without requiring a typical database buffer cache – leading to more predictable response times and massive cost reductions.
Yellowbrick dramatically shortens time-to-insight over Netezza, with some customers reporting up to 100x improvement. Replacing Netezza with Yellowbrick shatters limits on analytics across petabytes of data with few modifications needed.
Predictable and Transparent Pricing
Yellowbrick supports both on-demand and subscription-based pricing. All pricing is based on the consumption of vCPUs for compute; we do not charge for storage since data is persisted on object storage in the customer’s own cloud account (or as part of an on-prem hardware subscription from Yellowbrick). On-demand pricing caters to short-term burst needs and is billed monthly in arrears. Subscription pricing is predictable, works across cloud and on-premises, and allows efficient acquisition of capacity when needed. Models can be mixed and matched to meet business objectives. With Yellowbrick pricing, customers avoid paying for expensive systems at idle and can grow incrementally without lift and shift.
Workload Migration for Complex Data Warehouses
Like Netezza, Yellowbrick on the surface looks like Postgres, massively simplifying migration, and we have fully supported ecosystem partnerships with many of the same ETL, BI, and CDC vendors as IBM. Being largely dialect compatible with Netezza, workload migration is straightforward; even the DBA/administration experience is very similar.
Yellowbrick partners with KPMG, Capgemini, Accenture, Next Pathway, ZS, Systech, Smart Associates, and Cognizant for other ongoing development and migration work where necessary. Some of these partners offer tools for estimation of migration effort and cost, along with automated migration and testing of the vast majority of database objects and ETL.
Yellowbrick Data Warehouse provides a low-cost solution to complex, large-scale, mission-critical analytical problems. It runs on any cloud and is charged through a predictable pricing model.